Sales qualityBetter coaching starts with better visibility.
- The challenge
- Sales leaders needed to find recurring mistakes across a multilingual team. Listening to calls one by one made it difficult to see the patterns.
- What the team built
- Call transcription, translation and scoring against a shared playbook, with insights for each salesperson.
- What changed
- Managers identified coaching needs sooner and gave more specific feedback. The project reported improved sales conversion.
More focused coaching. Stronger sales conversations.




